“Our narrative begins with a shared frustration with Pakistan’s vision industry’s current system: the process of purchasing eyewear is not only difficult but expensive, and the technology frequently used to determine prescriptions has not changed in over a century, which makes it very difficult for the 3 out of every 10 people in Pakistan who need glasses.
iTry presents a unique, comprehensive system of technology and services to forward-thinking eyewear stores, brands, and physicians. Our mission is to simplify and elevate the process of purchasing eyeglasses and contacts online. We bring a 5-in-1 solution; a five-step process to make eyewear purchases easy and fun!
The process starts with checking your eyes online, then selecting your favorite eyewear from either our product catalog or a marketplace where you can find products from other brands at competitive prices. Try them on to see which suits you best. Also, one can consult an eye specialist at any time, anywhere! As simple as it sounds—5 problems, 1 solution!”