Atiye is an online boutique that makes and sells ready-to-wear monochrome casual and semi-formal dresses designed mainly for female students at universities, women working in corporations, and housewives. It is a Karachi-based boutique and mostly serves Pakistan’s major rural cities, such as Karachi, Lahore, Islamabad, Multan etc. However, Atiye will expand its services internationally as well once it gains enough popularity and builds a strong brand name domestically and across borders.
